Song: “Lula On The Beach”
Release Date: September 15th, 2017
Label: Pure Noise Records
Guitarist Andrew Eichinger said of the song and video:
“I would say that collectively, ‘Lula’ is probably our favourite song off the record. It’s definitely the most different sounding song we’ve ever done and the furthest we’ve stepped out of the space we’ve been operating in over the last couple of years. At the same time, it somehow encapsulates the entire Seaway vibe and what we’re all about as a band.
The video was really fun for us because on the surface, ‘Lula’ just sounds like it’s another song about a girl, but as the video reveals, it’s really a song about bringing your dog to the beach … Miguel, Dave, and everyone else at YEAH! Films were the obvious choice for us on this one. We’ve been talking about making a beach video with them since high school, and it’s gratifying to see the result of working with friends who are all on the same page creatively.”
In light of Hurricanes Harvey and Irma, the band has pledged to donate $1 per video share (up to $1000) to the ASPCA to support relief efforts in Texas and Florida.