Iron Maiden to release new beer this fall

Legendary NWOBHM band Iron Maiden have announced that this fall will see the release of a new beer. The group are working with Robinsons Brewery – the company responsible for their Trooper beer launched in 2013 – for the new, Belgian-style beer Hallowed. Frontman Bruce Dickinson commented:

“What makes this brew pretty special is that we’re adopting a Belgian yeast for the first time. I’m a big fan of Belgian beers, so I jumped at the chance to brew my own. While I get very excited about experimenting with new formulas and ingredients, the thing about Belgian beer is that it’s as much a way of life as it is a drink. We’ve tried to bottle that philosophy in Hallowed, albeit with a British twist.”

Head brewer at Robinsons, Martyn Weeks adds:

“It’s all in the yeast. Belgian yeast yields a very distinct taste and presentation. You can sniff out a Belgian beer simply from its aromas: fruity, spicy and earthy. Belgian yeasts withstand higher alcohol levels, they attenuate well and create an array of phenolics and esters… put simply, this means more flavour and I think Hallowed drinkers are in for a treat.”

Hallowed will be available in a limited four-month run beginning this October. The brew will come in a 330 mL (~11 oz.) at 6.0% ABV. Information on exactly where the beer will be available will be released on Iron Maiden Beer’s and Robinsons Brewery’s social media accounts in due course.